The power of scenario thinking:
- Nick Turner
- Feb 23, 2018
- 1 min read
Updated: Jun 20, 2019
Interview with Julian Birkinshaw of London Business School
I have been very fortunate over the years to collaborate with London Business School's Julian Birkinshaw, Professor of Strategy and Entrepreneurship. Here, just after I delivered a lecture to his MBA class, he interviews me on the benefits of scenario thinking in helping executives make better decisions in the face of an uncertain future.
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